La Unidad de Urología Integral Barcelona is located in the Diagonal Clinic of Barcelona and it is compounded by a group of highly qualified and specialized urologists, led by Dr. Enrique Trilla. The Unit of Integral Urology of Barcelona is specialised in solving the most recurrent urological and andrological problems, at the same time that offering both urological and emergency appointments for patients.
For this web project, we have developed not only the web design but also all the corporate image of the company. Taking into account, the sector in which the client operates, we have used a shape renal function for the logo. It presents the two kidneys that have the human being playing with the corporate colors of the company, that is to say, green and blue, colors that make reference to medicine and health. In addition they are colors that can also be related to technology.
The fact that The Unit of Integral Urology of Barcelona works with the latest technology in urology, the corporate image of The Unit of Integral Urology of Barcelona has to communicate that they are using the most vanguardist technology. As for the website, it is a modern and current website making it different from the rest of the medical sector. In order to achieve this, it has been played with large images with the aim of catching the eye of the user. The team section is very important and it has been highlighted. Moreover, we have designed a webpage for each doctor and paid special attention to Dr. Enrique Trilla, a recognised doctor with more than 15 years of experience in the field of urology.
As regards to online marketing, we will carry on with a both SEO and local SEO campaigns, knowing that the local search results are changing more rapidly than any other. First step has been to carry on with a keyword research, competitor research and site audit. As a result, we will work with keywords such as urología Barcelona, urólogo Barcelona o urgencias urología Barcelona.