We have developed the project web programming, web design and web Marketing Online for Art & Servei, a company of packaging, POS and graphic communication products and marketing in Barcelona. It is a company with 30 years of experience, specializing in offset printing and offset UVI. For some years they want to focus its growth towards the field of merchandising and marketing in general.
To design the corporative web, we have taken into account the company logo and the sector to which it is dedicated, opting for a design that gives a great importance to the products, and incorporates the elements and colors from the logo in different areas of the page, and textures that refer to their cases, boxes and exhibitors. On the whole it is a modern web design, with visual impact, and using the entire screen. At the top of the page, the customer receives relevant and compelling information through slideshow with examples of products by Art & Servei.
In the field of web programming, this is a fully responsive web ( provides an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices) and Google friendly. It is a corporative website whith the products offered by the company (PLV or exhibitors, merchandising, packaging or different applications) are presented as well as the different materials with which Art & Servei works (plastic, cardboard and polyester). The website also offers a brief presentation about the company (origin, history, quality certificates, commitments), and the different ways to contact the company. Web programming also includes the possibility that the user requests a budget for a marketing campaign. In line with the expansion project of the company, the website is available in three languages: Spanish, Catalan and English.
Finally, in terms of SEO, and after performing an SEO research, we will work to position keywords as packaging barcelona
, or merchandising barcelona
. To do this we will apply a set of techniques that combine web programming, online marketing, and curating texts and contents. This will put us into a good organic positioning of the company on the Internet in the medium term.