We have designed and developed the email marketing platform for the College of Economists. The application allows the college to send newsletters to all their members via email.
The email marketing application allows a large number of features such as sending newsletters, press releases and internal communications to targeted groups of users. The newsletter works with tens of thousands of users and supports multiple design templates. The content of the newsletter can be dynamically assembled including many elements such as text, banners, pictures ... without any limitation. In terms of databases we work with its management software through xml gateways.
The email marketing application ends up being a fast and effective communication tool that simultaneously cuts down costs for the College.