Web design and SEO for CTEEP Online

CTEEP Online is a training centre for professionals with more than 20 years of experience specialising in obtaining installer licences. The course is developed online and each student has the support of a specialized tutor so that each technician who does this training achieves a high level of professional competence.

Within the courses offered by this center, the customer has different sectors in which they can obtain this card, we can find the electrical, thermal, gas, alternative energies, maintenance and industrial refrigeration sectors.

Web design for CTEEP Online

When it comes to web design, as CTEEP Online is a training center, a clear, informative and clean website has been provided, with the most relevant information for the user. Therefore, when it comes to providing information that is easy to read, but at the same time attracts attention, the Signika typeface has been used  for headlines and Tahoma for long texts.

As for the graphic elements, the use of a gradient has been carried out in different elements such as banners and icons on the page to give it a corporate touch. In addition, the use of the blue of the logo in the texts is present, a gray to differentiate the blocks and shadow cards were created for the different courses.

In addition, the website has a double menu to put first the one related to the purchase of courses and second the one that has to do with the European Technical Center.

SEO strategy

The digital marketing team of La Teva Web has developed an SEO strategy based on the fact that all users who are interested in taking a training course in the different categories that exist (electricity, gas, etc.). In addition, as it is an online platform, the target audience is not only in Spain, but we also have to get this website to Latin America.

Within the website, it has been necessary to optimize the categories and create link profiles. And now, all web speed checks are being carried out through PageSpeed to improve Web Core Vitals.