A web design that connects education and innovation
Tekman Education develops teaching programs used in thousands of schools across Spain and Latin America — EMAT, ONMAT, Ludiletras, Superletras. They're not a school materials supplier; they're a company genuinely changing how maths and literacy are taught in the classroom. They came to us to redesign their website on WordPress.
The brief was clear: a site that works for teachers, families, and schools — three audiences with different needs and different levels of patience for confusing navigation. Modern and clean, but not cold. Professional, but not corporate.
The visual language was built around Tekman's identity: warm tones, contemporary typography, and illustrations that actually reflect the brand rather than generic stock imagery. Real photos of teachers and students do more for credibility than any design choice — we made sure they were front and centre.
On the UX side, the priority was reducing friction. Clear content hierarchy, intuitive menus, and microinteractions that give users feedback without getting in the way. The site works equally well on mobile, tablet, and desktop — not as an afterthought, but as a core requirement from the start.
Accessibility was taken seriously: proper colour contrast, legible font sizes, and semantic markup throughout. CTAs are visible and consistent without being pushy. White space does the work of keeping everything readable without the page feeling sparse.
Shopify: Built for Teachers and Families
The Shopify store was designed with a clear brief: make it easy to find and buy the right materials, whether you're a teacher ordering for a classroom or a parent buying for a child. Minimalist, mobile-first, with visual product pages and a search that actually works. No friction, no confusion.
Alongside the build, we handled a full SEO migration — redirects, indexing, and technical optimisation — to make sure Tekman didn't lose a single position in the transition to the new site. Organic traffic carried over from day one.
A WordPress page and a Shopify to approach parents and teachers
The result is a site that feels like Tekman — modern, pedagogically driven, and built to do real work. The WordPress site handles the brand and the content; the Shopify store handles the sales. Two platforms, one coherent experience.
About the author
Francesc Sánchez — Digital marketing expert
From Barcelona, expert in digital marketing. Founder and CEO of La Teva Web and launcher of our magnificent blog. I am pleased to have laid the first stone of the foundations that support our values: happy customers and projects that leave their mark.
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