If you are considering creating a new website or if you have already gone through this process, you will probably be familiar with the terms "custom web design" or "template website". The choice between one or the other way of working will largely condition the final result of a website.
What is the difference between a custom-made design and a template? In this article we are going to answer these and other questions that may arise during the planning of a new website. For what purpose? To present you with all the information you need to choose the best methodology for your next website. Let's start.
The concept of web design is usually linked to the complete creation of a website, going through all its stages: conceptualisation, design, programming, layout, SEO optimisation and publication. So when a user searches Google for a web design agency, they expect to find a company that takes care of the entire process of creating and publishing a website.
But is the concept of web design used correctly? If we were to be really strict, the term should only refer to the process by which a web designer defines the visual section of a website. In any case, in the real world it is used with the meaning we mentioned above (the complete creation of a website), both in the case of custom web design and the use of a template.
Now, custom web design refers to the creation of a unique visual section for your project. A designer will gather all the necessary information about it and will present a unique website, adapted to your requirements.
On the other hand, a website with a template will use a predefined design, normally bought in a specialised online shop. In this design you can make some changes in visual aspects, such as the logo, colours or typography; in addition to being able to introduce your own content. Templates are usually linked to a standard web content management system (CMS) such as Wordpress or Prestashop.
To give you an idea of how the two compare, imagine you need a new piece of furniture for your dining room. One option could be to go to a shop like IKEA, choose a model that you like and that more or less fits the space you have available at home. We will get a functional piece of furniture, but we will not be able to adjust it completely to our space or personalise it with a colour that is not available. This would be the equivalent of creating a website with a template.
Another option would be to hire a specialised carpenter to create a specific piece of furniture for your dining room. The carpenter would take measurements of the available space, ask you what type of furniture you want, what styles you like and many other things. And once finished, he would deliver a piece of furniture completely adapted to your style and space.
Having clarified both concepts, let's analyse the advantages of web design and websites with templates.
Both custom web design and the use of templates have their own advantages (and disadvantages). The choice of one methodology or the other will depend very much on the type of web project we need.
With a customised web design we will ensure that we have a completely unique website adapted to our brand, different from your competition. In addition, both in terms of performance and functionalities, we will obtain a fully optimised product.
The use of a template to create our website will guarantee us a more economical and updatable solution. And, in some cases, the creation process will be faster than with custom design.
At La Teva Web we are committed to custom design for our projects. This allows us to offer our clients a website totally adapted to their requirements, with a unique design and unbeatable performance. If you are interested in creating your website with a custom design, do not hesitate to contact us.
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The choice of one methodology or the other will depend very much on the type of web project we need to develop