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Dr. Wiersba runs a clinic specialising in regenerative therapy in Barcelona. We built the website from scratch and put a local SEO and SEM strategy in place to bring in patients actively searching for this type of treatment.
Dr. Gonzalo Wiersba's clinic focuses on regenerative therapy — a specialised field where patients are actively searching for solutions and trust matters before they even pick up the phone. We handled the full project: custom WordPress design, local SEO, and a SEM strategy to drive early visibility while the organic work built up.
The site was built from scratch. Regenerative therapy isn't a well-known term for most patients, so the design had to do two things at once: explain what the treatments actually are and make the clinic feel credible enough to book an appointment. Clean layout, high-quality imagery, real information about the team and the treatments — nothing generic.
Built on WordPress for easy content management, fully responsive across mobile, tablet, and desktop. Navigation was structured to get users to the right information quickly, with clear calls to action that don't feel pushy.
On the SEO side, healthcare is a competitive and sensitive space. Google holds medical content to a higher standard — E-E-A-T signals, accurate information, and a technically sound site aren't optional here. We focused the local SEO strategy on the searches most likely to bring in patients looking for regenerative therapy treatments in the Barcelona area.
Consistent organic growth since launch. The site now ranks for its target terms and generates a steady flow of enquiries from patients who found the clinic through search — which was the whole point.
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Web design optimized with SEO and SEM for Dr. Wiersba, focused on converting visits into real consultations