Twitter enjoys a relevant 9.3% of the Spanish population, surpassing Tuenti in 2012. Tuento stays at 8.7%.
Linkedin enjoysa 4.9% market share, while Google+ has only a 2.7% market share.
Other social networks such as Xing or Pinterest still used by a very minority. Especially significant is the case of the latter despite being the fastest growing social network in the world in 2012. In fact, in neighboring countries like France is still a revolution similar rates of use rivals like Facebook.
key factor in the rise of social media in 2012 is its increasing use with mobile devices. Facebook and Twitter are, unsurprisingly, the most used social networks via mobile. It is estimated that 64% of Spaniards owning a mobile, use it to access social networks.
Data from the last Omnibus Government of Catalonia on the use of the Internet, mobile and social networks published in April 2012 gives us valuable information about Catalan users at social networking and mobile.
Google+ will be the brand new social network of the American giant, with the aim of promoting communication between people through the network, the project promises a new social network more humanan and close to real-life, while putting protection of privacy at its top importance allowing users to share just those contents they want with who they want.