As regards web design, web sites with large text content are a problem for the user to capture the information we want to convey. To know if a web design has too much text, there is a little trick.
f we analyze the use of color in the logos of the top 100 brands in the world, we find that 95% use one or two colors at most.
ithin the range of colors, blue is the most common color in 33% of cases, followed by red with 29%, 28% used black or grayscale and 13% yellow. The use of these colors is dragged to web design as when doing any web design we must respect the color of the logo.
Another point to consider when designing a logo is the use of typography, today there is a tendency to use typography unique in creating a logo. Currently, 41% of the logos of big brands using only typography in design.